Boostio

Boostio is a creative marketing agency founded by two longtime friends with a passion for connecting brands to the next generation of consumers. Drawing inspiration from their time as bartenders, the founders envisioned an agency that blends creativity and strategy. Boostio’s mission is to craft innovative, tailored marketing strategies that resonate deeply with audiences, helping brands achieve their full potential in an ever-evolving market.

The founders of Boostio wanted to break away from the traditional corporate marketing mold. They sought to create an agency that reflected their unique experiences and approach, while also appealing to brands looking to connect with younger, more dynamic consumers. The challenge was to develop a brand identity and marketing materials that were as engaging and memorable as the services Boostio offers, all while maintaining a professional yet creative vibe.

I tapped into the founders’ backstory, using their experiences as bartenders as a creative foundation. I designed a brand identity that is both personable and innovative, incorporating playful elements inspired by the bar concept, such as custom typography, iconography, and a sophisticated yet approachable color palette. The overall aesthetic balances creativity with professionalism, ensuring that the agency’s unique personality shines through while remaining appealing to a broad range of clients.

I also crafted marketing materials that echoed this theme, including a menu-inspired services list and ad campaigns that subtly integrated a bar concept. Each design element was carefully considered to align with Boostio’s goal of offering personalized, strategic marketing solutions.

• Logo Design

• Brand Identity Development

• Marketing Material Design

• Ad Campaign Design

• Creative Direction